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Let's look at
your pricing.
30 minutes. No slides. No pitch. Just a direct conversation about where your pricing stands and what it would take to fix it.
You'll leave the call with at least one thing you can act on immediately. Whether you work with us or not.
We take on 2–4 clients at a time. When those slots fill, the next opening goes to the waitlist.
“We're a B2B SaaS startup trying to determine our pricing model. I met with Bill for a free 45-minute consultation. He gave us a specific recommendation. I immediately tested it and found that it resonated with clients.”
Book a discovery call
Fill out the form and pick a time that works.
30 minutes · With Bill, not a sales team · 400+ SaaS companies advised
This call is a good fit if:
You're the person in the room when pricing decisions get made.
Your product has changed significantly but your pricing hasn't moved with it.
You're willing to let customer evidence lead — even when it contradicts what the team assumed.
You want to understand the why behind the answer, not just be handed a number.
This call isn't for:
Companies looking for someone to validate a decision they've already made. We'll tell you what we see, even if it's uncomfortable.
Teams where the decision-maker isn't in the room. Pricing changes that stick require the person with conviction to be part of the process.
Anyone who thinks pricing is just picking a number. It's product, positioning, and pricing together — or it breaks.
Not ready for a call?
Score your pricing page with our free Pricing Page Scorecard. See how much revenue your churn is costing you with the Growth Ceiling Calculator. Or browse our latest thinking on B2B SaaS pricing.
We're in your timezone.
Our team works across North America and Europe — Halifax, Montreal, Austin, Los Angeles, Indianapolis, Estepona, and Poland. When a pricing question comes up on a Tuesday morning, we're already at our desks.
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