Resources
Insights on SaaS pricing strategy.
Thinking, frameworks, and real examples on pricing, packaging, and positioning for B2B SaaS.
Maximize Your SaaS Growth: Understanding the Impact of Your Growth Ceiling
Feeling stuck with your SaaS growth? Customer churn can turn from a minor issue to a growth killer as your business grows.
Is Bundling Right for Your B2B SaaS Pricing? Here's When to Consider It and How to Reap the Benefits
SaaS Bundling Strategy 101. Should you consider it? What kinds of bundles are there? When is the best time?
Free or Not Free: 7 Factors to Consider Before Deciding on a Pricing Model for Your B2B SaaS
Is "Free" the way to go for your B2B SaaS? Think twice before offering a free version; it may not be worth it.
Crafting a Winning SaaS Price Increase Email: An Email Template and Best Practices to Follow
Price increases are a natural part of growing your SaaS business. How you communicate it can make all the difference.
Choosing the Right Value Metric for Your SaaS Pricing Model: A Make or Break Decision
Are you choosing the right value metric for your SaaS pricing model? It's a crucial decision…
Riding Out the Downturn: Proven Strategies for B2B SaaS Success
Navigating a downturn ain't easy… Churn is up, lead flow is down, deal sizes are shrinking. Scary stuff.
Is Raising Prices During a Recession Insane? The 4 Data Points You Need to Make the Call
There’s only four data points you need to make the call. No digging required…
3 Surprising Consequences of Relying on Competitor Pricing for Your B2B SaaS Product (Plus, When it Can be Used Effectively)
Don't rely on competitor pricing for your B2B SaaS product! Discover the 3 consequences…
The Ultimate Guide to Value Metrics for B2B SaaS Pricing & Monetization
Nail B2B SaaS pricing value metrics with our 3-step HOPE framework. Identify ideal metrics for max growth potential.